PinnedAmparo Palou SchwartzbaumWill buyers vaporize?The term “vaporized” was first coined in business by digital pioneer Robert Tercek in his book “Vaporized: Solid Strategies for Success in…7 min read·Nov 2, 2020----
PinnedAmparo Palou Schwartzbaum6 useful ways to deepen the relationship with the customerHaving worked with Macy’s for 8 years, often in unconventional buying roles, I’ve grown to understand what the company does well, what it…7 min read·Oct 9, 2020----